About the Author:
Sherry Lowry is a Austin-based business coach who works nationally and
internationally with executives, manages, business owners other coaches,
psychologists and therapists. She brings experience to her clients as a
founder and developer of 7 businesses, including one non-profit organization,
as a consultant and trainer, and professional mentor. Co-leading group
telecalls (via regular telephone connection) and telegroup series is a
speciality....with other field experts on corporate marketing, using public
speaking as a marketing took, marketing with heart, and offers with Diane
Menendez special teleclasses for mental health professionals transitioning as
coaches. In 1996, Sherry founded and continues to host The Coaches’ Showcase,
a free theme-based telegroup exchange with some of the industry’s most
experienced coaches. Also useful is her online collection of The Lowry Notes -
free to the public at her WWW site. She holds two traditional graduate degrees
and has completed the Coach University curriculum. She is on the Board of
International Coach Federation and is a member of Professional Coaches’ and
Mentor’s Association and Texas Executive Women.
Sherry Lowry, MCC
Austin, Texas, USA
Web site: www.sherrylowry.com.
Live Your Values - Part 1:
Discover Your Core Values
A colleague of ours, Bill Montgomery, says it best:
"One of the most important things in Life is to decide what is most
We believe that, if you're reading this, you want a life that has value. That
satisfies your real and deep longing for meaning. When you align your work
and your life with your core values, you know their meaning. Your longing is
If you've worked through our earlier steps to discovering and satisfying your
current needs, then you're ready to take the next step. (Archived on The
Sideroad in earlier articles.) Once you begin to get your basic needs
gratified, then your strongest motivators and greatest source of deep meaning
and satisfaction--your core values can begin to be the primary drivers of your
So, how do you do this? The first step is to discover your core values.
That's what this column is about. The next step, which we'll write about next
week, is to align your life with your values.
If your life and work aren't aligned with your values, you may be getting
results. But you're unlikely to be thriving, being fully satisfied. Your
life probably isn't on the road to becoming a SeamLess one. You may be bored.
Or on the edge of burnout. Or just in a sort of comfortable rut.
The benefits of aligning your life with your core values is that it releases
- Incredible creativity.
- Immense satisfaction and well-being.
And, when these are released, your potential for outrageous success is
What are Values?
Our working definition of values is this: Your core values are those
qualities which, for you, have intrinsic worth. That means that when your
actions are aligned with your most deeply held values, the things you do are
desirable or worthy of esteem for their own sake.
You know more about values than you may think. Take the value of integrity.
How do you know someone has integrity? If a person values this -- they just
naturally demonstrate it don't they? And don't you just naturally recognizeit? Actually, you're probably already an expert in recognizing values -- if you'll start noticing you'll find you're brilliant at this.
If one of your core values is service to others, for example, then helping
someone in need is an action you'll take naturally because you believe its
desirable and a worthy thing to do for you. It will feel good to you to honor
that value by living through it and acting on it. Our values are unique to
us: You may not expect others to do what you do or to get the same sense of
self-worth from it. But you'll naturally act in accord with your values
whenever you have the opportunity.
About the Author:
Diane Menendez, Ph.D., is a business and personal success coach. She has been
coaching since 1983 when she began the High Performance Coaching process as an
internal staff coach at AT&T. Since 1988 she has coached more than 250
business executives in Fortune 100 companies and has provided leadership for
company-wide efforts in executive and leadership development. Menendez’s
special niche in executive coaching is providing support to leaders of rapidly
changing industries who are committed to transforming their personal
leadership styles. She has successfully also transferred her skills to work
with entrepreneurs, other business owners, family owned business leadership,
and non-profit executives and their organizations. She created Results-Focused
Leadership Development, an intensive, creative and empowering process that
influences and inspires client to fully develop their leadership potential
while supporting their company’s mission and goals. Her passions are inspiring
the success of family business members, entrepreneurs and therapists and other
professionals in transition. Her www domain name, HeartDance.com, is an
expression of her belief that, "Our work can bring us joy as well as financial
rewards." Yes, that’s what she means -- real joy, enough to make your heart
Contact info: HeartDance, Cincinnati, Ohio USA, 513-474-1137
What's the Value of Knowing Your Values?
The real value in knowing and being able to clearly articulate your values is
that you can give yourself more and more opportunities to honor yourself, to
increase your satisfaction and sense of your life's meaning and worth. To
find fulfillment. You do this by designing your time and your life so that
you have maximum opportunity to live fully out of your values.
But first you need to be absolutely clear about what they are. Find the
language you need to describe them compellingly to yourself and to others.
Knowing what you stand for is critical before you start setting your goals
around values and redesigning your life.
Discover Your Values: Four Ways to Find Your Core Values
Most of us have 3-5 real core values, ones that have been with us for some
time and are abiding. They'll be our core values for many years. We want you
to find those 3-5 for yourself. Here are four ways we've used with our
clients. Do each of the four. Create a 3-5 item list from each of them.
Then, put all the work together. Cross out items that repeat. Select the
words that have the most "resonance" for you. Like a tuning fork, you can
feel yourself "ring," almost vibrate subtly, when you say the word aloud.
When you imagine yourself living out of these values fully, the thought should
bring you a great sense of satisfaction and joy.
(What if it doesn't? Then, you may be listing what you've been told you
should do, should believe, should value. Not your very own real core values.
If so, go back and start again. Living out a list of "should's" won't bring
you joy and satisfaction. That's not on the path to the SeamLess Life™.)
- Think back to the qualities you had as a child. List 5-10 qualities that were
true of you between the ages of 6 and 12.
You've been naturally drawn toward certain things ever since you were a kid,
when some qualities just naturally were part of who you were. You might havebeen naturally creative.
Or thoughtful. A lover of nature or beauty. A natural helper of others. Drawn to things that were new or different.
An experimenter or explorer.
These qualities may be your core values. Or clues to help you find them.
Sit down and quickly list 5-10 of these qualities right now. Circle any
and all that are things you still do and are naturally -- that is, no effort
involved. You just create, explore, help, etc. Include things that you would
do and would be if your work, time and life supported you in fulfilling them.
Think of things people cannot STOP you from doing.
- Make a list of 10-12 times in the past 2-5 years when you were being and
doing at your absolute best. That is, you felt that you were living out your
"best self" out of your values.
Write out a list of bullets for each of these, or a paragraph. Go back and
ask yourself, What's the value I was acting out of here? Write down a word or
two that indicates what the value was that was being fulfilled in each
- Ask 3 people who know you well what your values are.
Sometimes our values are more obvious to others than they are to us. Our
values show up, no matter what. In some ways, our values are who we are. Our
values are one of our key driving forces. Our values show up in the decisions
we make, in the work we choose, in what brings us pleasure (and pain when we
don't have values fulfilled).
Write down what you hear. Ask questions for clarity, but mainly just listen.
Don't argue with what you hear ---treat it as a gift and a potential window
into who you really are.
- Select your values from a list of values we've drawn from the work of
researchers and experts in motivation. We'll be glad to send you a list of
values -- just email us at email@example.com. You'll get a list of values faxed back
to you. You'll want to start by circling 10 or more of the words, the ones
that you are drawn to. Then, use the 3 exercises above to help you whittle
your list down to 3-5 core values.
We created our lists from research that looked at people who seem to have it
all and yet they still strive in healthy ways to attain things.
Our list offers values drawn from 3 major areas of our lives:
Experiencing: Values that gain fulfillment through what you experience,
through what comes to you and how you respond, through acting on the world
outside of you, through achieving.
Examples: Discover, Quest, Catalyze, Achieve Mastery, Excellence, Teach,
Entertain, Minister, Communicate, Appreciating What Is, Playing Sports,
Joining With Others, Inspiring Others, Leadership of Others, Showing
Expertise, Sensing Fully, Participating, Exploring, Guiding, Nurturing, Being
a Model, Dance, Pleasure, Doing, Acting with Speed, Etc.
Creating: Values that gain fulfillment through what we bring into existence
through our unique selves.
Examples: Clarity, Beauty, Innovating, Ordering, Creating Symmetry, Ideas,
Self-Management, Discipline, Novelty, Originality, Intuition, Designing,
Personal Strength, Artistry, Play, Architecting, Etc.
Being: Values that gain fulfillment through our attitudes, our mind-sets, the
qualities of our character, through our emotions.
Examples: Integrity, Joy, Love, Peace, Truth, Uniqueness, Loyalty, Empathy,
Spirituality, Authenticity, Godliness, Be in the Flow, Energy, Etc.
Create one list from the four steps above. List your 3-5 core values on one
sheet of paper.
This week, find out how much you are really living out your core values.
Track the way you are spending your time. Each time you participate in
something which gives you a real full sense of satisfaction, record it on your
Values List. Find the value it is fulfillment.
At the end of this week, you should have listed at least a half dozen examples
under each of your core values.
Our next column will help you identify ways that you can help yourself fully
realize your values.
Join us for Issue #5
Live Your Values - Part 2: Redesign Your Life
Debuting Monday, July 6
E-Mail us with questions or suggestions. Diane can be reached at firstname.lastname@example.org, and Sherry can be reached at email@example.com.
Diane and Sherry's book, Discovering Your Best Self Through the Art of Coaching, can be ordered at http://www.sherrylowry.com/book.htm.
Back to the Top / Previous Issues